The feeling of freshly washed and styled hair is an instant mood booster – and Living Proof delivers that salon experience every time. While many shampoos are packed with sulphates – which, although brilliant at lathering, often strip the hair and scalp of natural oils – Living Proof Shampoos gently cleanse without over-drying strands. Understanding that haircare isn’t one-size-fits-all, the brand offers targeted solutions, from the Living Proof frizz Shampoo for smoothing and the Living Proof Clarifying Shampoo for a deep cleanse to the Living Proof Detox Shampoo, which removes product build-up. There’s also the Perfect hair Day Shampoo and the volume-boosting Living Proof Full Shampoo, not forgetting a range of Living Proof Dry Shampoos that keep hair fresh between washes. Whichever sulphate-free formula suits your routine, finish with the Living Proof Perfect hair Day 5-in-1 Styling Treatment for an ultra-smooth finish.