Launched in Los Angeles in the autumn of 2000, 7 For All Mankind’s premium jeans quickly accrued a dedicated following thanks to its innovative use of fabrics, fits and finishes in denim. Dubbed 'Sevens' by fashion editors and stylists, the brand became an instant favourite among Hollywood’s leading ladies, with male fans soon jumping on the bandwagon when the 7 For All Mankind men’s collection was introduced in 2002. Today, as one of the world's most celebrated denim lifestyle brands, the company continues to create exceptional fits, flattering finishes and unique washes for its legion of loyal fans. Bringing a variety of denim staples for the modern wardrobe, you will find everything from trusty jeans to dungarees, shorts, skirts and shirts.