Brioni

Brioni represents the pinnacle of luxury and expertise, setting a global precedent for the art of tailoring since its first Roman boutique opened in 1945. Each stitch of a Brioni suit is rich with heritage, adhering to the house’s precise 220-step method that requires 6000 hand stitches and over 22 hours of work to achieve a sartorial masterpiece. The only label to train tailors at its own elite school in Italy, Brioni's unique silhouette seeks to create a harmony between the suit and the body so it can be worn like a second skin. Indulge in lifelong pieces and a range extending its impeccable craftsmanship to casualwear, Brioni shirts, accessories and fragrances.

From Abruzzo With Love

Brioni's '50s atelier reinvigorates tailoring to this day. There are no machines - just the quiet beauty of working by hand.

A-List Appeal

Fans of Brioni include Brad Pitt, Drake and Leonardo DiCaprio, appreciating its designs' quintessential quality and elegance.

Lessons in Elegance

Brioni adheres to sprezzatura, an Italian concept that reinterprets the formal look to create more effortless outfits.

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