Jil Sander
If less is more, then Jil Sander is everything; best known for its clean lines and androgynous aesthetic, the luxury brand continues to teach a masterclass in minimalism every season. Founded in 1968 in the fashion hinterland of Hamburg, the House today crafts out of Milan under the purist vision of co-creative directors Lucie and Luke Meier. It soared to success in the ‘90s, where a love of neutral palettes and unusual textures reigned supreme, with its carefully constructed silhouettes – like a Jil Sander T-shirt – focusing on form and function. Inspired by fine art, each piece’s quiet confidence is echoed through its structure, from Jil Sander boots to knitwear and tailoring. When accessories shout, a Jil Sander bag or shoes whisper with elegance, imbuing a sense of understated power that’s sure to elevate a plethora of ensembles.
