Icon Status
Coats are the jewel in Max Mara’s crown, with the Teddy Bear, 101801 and Manuela designs defying seasonality.
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Max Mara
Max Mara calls to mind elegance and excellence, and though its signature silhouettes may favour simplicity, there’s a delicate interplay of Italian and Britannic styles at work under creative director Ian Griffiths’s charge. A Max Mara teddy coat – the pinnacle of all Max Mara coats – is the definition of glamour. And no outfit that involves this, plus wide-leg trousers and a Max Mara bag, will ever falter for the self-made professionals that the House dresses. While its collections famously favour camel tones and wear-forever neutrals, there are punchy prints to be found on T-shirts and silk dresses – just the accent to peek beneath the label’s iconic outerwear.
Utility Glamour
Exuding an indomitable spirit, Max Mara's S/S 2024 collection echoes a utilitarian romance inspired by 1940s workwear.
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Bountiful Bags
Marrying quality materials with swoon-worthy details, Max Mara’s bags embody the spirit and soul of the brand.
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Powerful Women
Max Mara set out to dress confident women in Italian luxury – a goal as uncomplicated as the clothes that grace its catwalks.
