New
Shiseido
More than 100 years of experience has given Shiseido a unique expertise in creating revolutionary cosmetics developed with the most advanced technologies. Founded in Japan in 1872, Shiseido is one of the most established and well-renowned beauty brands in the world, with an extensive range of ground-breaking skin and haircare. From the cult Benefiance skincare range to The Perfect Mascara, Shiseido’s cutting-edge collection effortlessly fuses tradition with technology.
