Bobbi Brown

Identifying a gap in the beauty market, Bobbi Brown founded her eponymous label in 1991, debuting 10 natural lipstick shades that were universally flattering. Working with a chemist to create the perfect nude tones, her inspiration came from her quest to find a product the exact shade of her own lips – no small feat in a world where vibrant colour was once de rigueur. Fast forward almost three decades later, Bobbi Brown has become an industry heavyweight, creating innovative make-up formulas and skincare heroes designed to enhance – not hide – your natural beauty. From complexion-lifting foundations to colour-correcting concealers, discover a wide selection of cult favourites and bathroom cabinet saviours that aim to empower the woman of today.