Founded by beauty journalist Maria Hatzistefanis in 1999, Rodial's singular aim is to create luxury skincare that targets specific concerns as an alternative to injections and plastic surgery. The cult London-based beauty brand is now internationally acclaimed, with its products enjoyed by women in over 35 countries. Rodial's make-up bag musts include the the Dragon’s Blood Sculpting Gel, an innovative anti-ageing serum and the bestselling celebrity favourite, Glamoxy Snake Serum. "I am very proud to have revolutionised the skincare market since 1999 with high-tech skincare and innovative make-up collections," says Maria Hatzistefanis.